What drives customer loyalty when shopping online?
For a long time now, retailers have considered the rise of online shopping as a big factor driving the death of customer loyalty....
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Wondering what’s been on our minds? Read up on the latest Whippet news plus our most recent musings on the world of retail and beyond…
Oct 22, 2020
5 design trends we’ve noticed recently
With COVID and all its doom and gloom still dominating the retail news recently, we thought we’d take a look at a lighter topic instead....
Oct 21, 2020
Is the future of retail virtual?
As the saying goes, you’ve got to be in it to win it. That certainly seems to be the prevailing logic at the moment when it comes to...
Sep 21, 2020
There’s no shortcut to creating a great brand identity.
‘I’ll know it when I see it.’ For a brand agency, that’s like firing a gun into the air and hoping a duck is flying by. If you’ve ever...
Sep 18, 2020
Get woke, go broke? Three ‘boycotted’ brands doing just fine.
‘Cancel culture’. ‘Woke washing’. ‘Slacktivism’. ‘Alt-right troll.’ ‘Liberal snowflake’. It’s no secret we live in highly politicised...
Aug 25, 2020
Keells shortlisted for the World Retail Awards 2020
We are very excited for our client Keells in Sri Lanka, who have been shortlisted in the World Retail Awards 2020 for ‘Retail...
Aug 21, 2020
All wrapped up – sustainable packaging on the rise
Remember when your Big Mac would come in a Styrofoam box that would take 500 years to break down? Or when polystyrene cups were the norm?...
Aug 20, 2020
Naming names – how we do it at Whippet
“What’s in a name?” asked Juliet. “That which we call a rose by any other name would smell as sweet.” But would it? We’d say no, Juliet,...
Jun 16, 2020
Will COVID-19 finally kill cash for good?
“Who carries cash anymore?” is something you’ve probably heard said or said yourself more than a few times over the last 5-10 years. With...
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