Taking on australia’s biggest financial institutions
When you’re a famous supermarket going up against the big Aussie banks and insurance agencies, gaining trust and credibility is never going to be an easy task. But in 2010, Coles was up to the challenge and so were we. Over nine successful years, Whippet Australia helped Coles Financial Services establish itself as a significant player in the insurance and personal finance landscape, with well over one million customers.
“I have worked with the Whippet team extensively in the last 18 months and they have always delivered exactly as a client would wish; on time, on brief and with great creativity. They offer far more than you would expect from a design agency, constantly think beyond the brief and have an excellent understanding of retail, customers and consumer marketing. If I have a marketing puzzle to solve, I know that Whippet can deliver a great looking and effective answer.”
former Head of Financial Services Marketing, Coles Group
The project covered
Campaign creation | Visual identity | Design asset creation